ETD: 996 An e-tailing milestone; Back-to-School Retail Forecast; Merchants Fight Against Organized Theft

E-Tailer's Digest etd_post at gapent.com
Tue Aug 1 13:27:49 GMT 2006


  E-Tailer's Digest --- Everything for the  Retailer
  Issue #0996            August 1, 2006
  George Matyjewicz, Moderator         mailto:georgem at gapent.com
  Published by:  GAP Enterprises, Ltd.  http://www.etailersdigest.com
----------------------------------------------------------------

     CONTENTS
  [1]  Greetings
  [2]  An e-tailing milestone
  [3]  Back-to-School Retail Forecast
  [4]  Merchants Fight Against Organized Theft

---------------------------------------------------------------
  [1]  Greetings.
----------------------------------------------------------------
Hi All:

Everybody has their particular economic 
indicators to watch.  Some like new home sales, 
others like same store sales, others watch the 
trends of the Federal Reserve.  Personally I like 
to watch the wholesale price index and the 
manufacturing sector.  Those tell me how the 
retail sector will be in 60-90 days.  There is 
another economic forecast that helps retailers. 
The success of the back-to-school shopping season 
helps retailers gauge how strong the Christmas 
holiday season is likely to be, along with 
allowing the retailers to pinpoint emerging 
trends and popular products prior to the start of 
the holiday shopping season. Check it out in 3 below.

Amazon.com finally made a profit - their first 
since inception in 1995!  That may not be big 
news to the investment community, but it is great 
news to us in the e-tailing world.

In the brick & mortar world, organized theft is 
killing retailers.  And we're not talking about 
the Mafia stealing expensive goods - we're 
talking gangs of ordinary people who are 
organized to steal basic goods like Enfamil baby 
formula, over-the-counter brand name drugs like 
Tylenol and Advil, Gillette razors and jeans, 
including brands like Polo Ralph Lauren.  So watch your stores.


Now, let's get to everything for the retailer.

Sincerely


George Matyjewicz, PhD
Chief Global Strategist, GAP Enterprises, LLC
mailto:georgem at gapent.com
http://www.etailersdigest.com


----------------------------------------------------------------
  [2]  An e-tailing milestone
----------------------------------------------------------------
Amazon.com finally did it.  They had their first 
quarterly net profit since the company started in 1995.  One cent a share!

That may not be cause for celebration in the 
finance world, but we all know about the Internet 
world.  Amazon is a success story finally.  In 
October 2000, Gartner forecast that Amazon would 
reach this goal in the fourth quarter of 2001.

Amazon has long been seen as the key player in 
selling goods to consumers over the Internet. 
That's partly because the company was very good 
at it. And there was a general feeling that if 
Amazon failed, the whole idea of selling over the Internet would fail.

Now that Amazon has announced its first quarterly 
profit, memories of the Peapod and Webvan 
failures will fade as businesses register this milestone.

Amazon's profit in the fourth quarter of 2001 was 
$5.1 million, compared with a loss of $545.1 
million in the year-earlier period. For the full 
year, Amazon still showed a net loss of $567.3 
million. But that was less than half the previous year's loss of $1.4 billion.

The quarter's profit was less than 1 percent of 
sales, and there would have been a loss but for a 
$16.3 million gain on foreign exchange. Amazon 
has been taking painful steps to reduce costs, 
such as a major restructuring effort that closed 
four main support centers and cost 1,300 jobs. 
Restructuring does not always deliver benefits, 
but in Amazon's case, fulfillment expenses are 
down 17 percent in the quarter, and cuts 
elsewhere meant total operating expenses fell 53 percent.

More impressive, however, was Amazon's sales 
performance. In a generally weak economy, it 
pushed sales up 15 percent to $1.1 billion for 
the quarter. Amazon was probably helped by some 
U.S. consumers being reluctant to visit stores 
for holiday shopping. But the company has been 
effective at discovering customers' interests and 
persuading those customers to spend more on each visit.

CEO Jeff Bezos said Amazon will continue to be a 
retailer that works hard to lower prices. That 
strategy is different from the deep discounting 
that Amazon used to offer. Consumers value 
convenience more than price from online 
retailers. Amazon can certainly deliver 
convenience, and it has shown that online 
retailing is becoming accepted. It is possible to 
make a profit from e-tailing.

Details at...
http://news.com.com/2009-1017-821238.html

---------------------------------------------------------------
  [3]  Back-to-School Retail Forecast
----------------------------------------------------------------
Back-to-school spending is estimated reach $17.6 
billion, up from a poor showing of $13.4 billion 
last year, according to the National Retail 
Federation’s (NRF) 2006 Back-to-School Consumer 
Intentions and Actions Survey. According to the 
survey conducted by BIGresearch for the NRF, 
families with school-aged children plan to spend 
an average of $527.08 on back-to-school items, up 
18.7 percent from $443.77 last year.

Average Back-to-School Spending by Category
by family for primary and secondary school age children
• Electronics/Computers: $114.38
• Apparel/Accessories: $228.14
• Shoes: $98.34
• School Supplies: $86.22

Most of the spending increase will stem from the 
electronics category, where spending is expected 
to rise more than $1.5 billion to $3.82 billion in 2006.

The success of the back-to-school shopping season 
helps retailers gauge how strong the Christmas 
holiday season is likely to be, along with 
allowing the retailers to pinpoint emerging 
trends and popular products prior to the start of 
the holiday shopping season. Retailers are 
expected to encourage consumers to begin their 
shopping sooner rather than later with "a variety 
of unique and fun merchandising strategies" 
according to Phil Rist, Vice President of Strategy for BIGresearch.

When Consumers Plan to Begin Back-to-School Shopping
• 2 months or more before school begins: 16.5%
• 3 weeks before school begins: 41.9%
• 1-2 weeks before school begins: 32.5%
• The week school begins: 6.6%
• After school begins: 2.5%

Discount stores continue to be a popular 
destination for back-to-school shoppers, but for 
the first time in years, department stores should 
expect an increase in shopper traffic as well.

Where Consumers Plan to Shop for Back-to-School
Respondents selected multiple answers
• Discount stores: 72.2%
• Department stores: 53.3%
• Specialty stores: 30.9%
• Office Supplies stores: 35.8%
• Drug Store: 16.3%
• Online: 15.2%
• Catalogs: 5.0%

Regional Back-to-School Spending Forecast
Consumers in the West are beefing up their 
back-to-school budgets ($409.19 last year vs. 
$479.45 this year), while spending in the South 
is expected to rise as well ($434.09 in 2005 vs. 
$544.54 this year). While consumers in the 
Midwest cut back in 2005 ($404.68), they are 
expected to bump up spending ($521.10) this year. 
The only area where consumers are pulling back is 
in the Northeast, where consumers will be 
spending an estimated $456.38, down from $513.07 in 2005.

Article at...
http://retailindustry.about.com/od/sales_holiday/a/back_to_school.htm
----------------------------------------------------------------
  [4]  Merchants Fight Against Organized Theft
----------------------------------------------------------------
This is an ongoing issue. It is not an issue that 
you are going to solve Stores are worrying less 
about teens stealing CDs than about sophisticated 
criminals like Samih Fadl Jamal of Mesa, Ariz., 
the ring leader of a major organized theft 
operation that stole and resold millions of 
dollars of baby formula throughout the country.

Such highly sophisticated groups have been 
targeting retailers for several years, but 
merchants are just starting to come together to 
fight organized retail theft, developing crime 
databases and establishing crime squads.

Organized theft costs the industry an estimated 
$30 billion annually and rising. Customers also 
pay a hefty price too. The National Retail 
Federation, the industry's largest trade group, 
estimates that shoppers pay almost 2 cents on 
every dollar they spend to cover the cost of retail theft.

The increased focus on this issue was underscored 
earlier in July, when news broke that Wal-Mart 
Stores Inc., the world's largest retailer, will 
no longer prosecute one-time thieves unless they 
are between ages 18 to 65 and steal at least $25 worth of merchandise.

Wal-Mart, which had a zero-tolerance policy, 
joins a number of retailers who are putting more 
of their energy into bigger shoplifting crimes.

But that doesn't mean that the nation's retailers 
are giving a free pass to petty shoplifters. They 
emphasize they are still going to catch and stop such thieves.

'This is not an invitation to petty theft,' said 
Sharon Weber, a Wal-Mart spokeswoman. 'We are 
hard targets for crime and we intend to stay that 
way.' In fact, Weber warned that the new policy 
is only a guideline for stores, and such thieves 
will still be detained and will be prosecuted if 
they refuse to show identification or are violent.

Unlike average shoplifters, who steal for 
themselves, those who are involved in organized 
crime steal the goods and resell them to flea 
markets, pawn shops or on the Internet. They 
typically focus on specific brands and products 
that carry a high resale value, are in constant 
demand and have a high profit margin. Among some 
of the coveted items are Enfamil baby formula, 
diabetic strips, over-the-counter brand name 
drugs like Tylenol and Advil, Gillette razors and 
jeans, including brands like Polo Ralph Lauren.

Both the NRF and the Retail Industry Leaders 
Association launched password-protected national 
crime data bases online, which let retailers 
share information about thefts to detect whether 
they've been a target of organized crime. In the 
past, merchants had never shared information, so 
rings could hit various stores in one area without being detected.

Meanwhile, retailers like Gap Inc., Sears 
Holdings Corp. and Wal-Mart _ all of which are 
participating in these data bases _ also have 
their own organized crime squads. They're also 
using more sophisticated cameras in their stores 
to detect suspicious activity. Retailers would 
not give details on their efforts for security reasons.

Earlier this year, Congress authorized funding 
for an organized retail crime task force run by 
the Federal Bureau of Investigation. According to 
Eric Ives, FBI's unit chief for the major theft 
division, the agency will develop its own crime 
data base that may combine those of both retail associations.

Still, criminals are responding with shrewder 
tactics. They carry out stolen merchandise in 
bags lined with foil or duct tape to avoid 
tripping security-tag alarms at the door or use 
sophisticated technology to print out counterfeit receipts and labels.

These organized groups have also become shrewd 
about who they dispatch to do the stealing. 
According to Joseph LaRocca, vice president of 
loss prevention at the NRF, many of these rings 
use pregnant illegal immigrants, who if caught, 
are usually deported before their child is born in the States.

According to LaRocca, a growing problem over the 
past year is a dramatic increase in the reselling 
of stolen products on the Internet, an area that 
is harder to track than flea markets or pawn shops.

'You don't realize that a longtime drug user that 
you would never do business with is behind Uncle 
Bob's online store,' LaRocca said.

Ives and LaRocca both noted that there isn't a 
specific profile of shoplifters, who could be 
from all ethnic backgrounds and regions. 
Investigators say they move from region to 
region, and could target one specific item, or 
even one retailer throughout the country.

Ives noted that over the last two years, violent 
gangs, particularly one called MS-13 which has 
its roots in South and Central America, have 
become a growing force behind organized retail theft.

Thieves could also be criminals like Jamal, who 
employed more than 20 others to steal infant 
formula at stores around the country from 1997 to 
2003. The goods were then sold to other 
wholesalers and stores in other states through 
his company, Jamal Trading Co. in Tempe, Ariz. 
According to reports, Jamal's company gained $11 
million in profits from the sale of $22 million of stolen baby formula.

Jamal was convicted last year of 20 charges and 
sentenced to 10 years of prison, according to the FBI.

For a long time, it was hard to detect such 
organized rings because stores had been secretive 
about giving out information about their 
incidents. Even now, stores remain anonymous in 
the database, which allows stores to see such 
details as how the crime was committed to what 
the criminals looked like. The identity of the 
merchant can be limited to location of the crime 
and the type of retailer. Stores can identify 
themselves when they send an e-mail to another retailer.

State laws have been weak on shoplifting; many 
states have continued to raise the felony theft 
levels amid the overflowing of jails. That has 
encouraged professional shoplifters to steal more 
often without reaching the felony level, according to an NRF report.

Moreover, Ives pointed out that shoplifting 
doesn't become a federal crime until at least 
$5,000 in stolen merchandise crosses state lines. 
And Ives noted that U.S. attorney general's 
offices don't prosecute unless the figure is $50,000 or higher.

Many stores declined to talk about what specific 
measures they are adopting, but said that only by 
joining will they make a dent in the problem.

Still, they are realistic.

'This is an ongoing issue. It is not an issue 
that you are going to solve,' said Bill Titus, 
vice president of loss prevention at Sears. 
Stores, he said, have all this inventory, and 
criminals are trying to get at that.

'Our job is to get ahead of it and prevent it,' he said.

Article at...
http://hosted.ap.org/dynamic/stories/R/RETAILERS_ORGANIZED_CRIME?SITE=WIJAN&SECTION=HOME&TEMPLATE=DEFAULT

----------------------------------------------------------------
  Links to follow
----------------------------------------------------------------
GAP Enterprises, Ltd.		http://www.gapent.com/
E-Tailer's Digest              		http://www.etailersdigest.com
Interim Help			http://interimhelp.com
Sophisticated Me		http://sophisticatedme.com/
Marketing Your Web 		http://www.gapent.com/myweb/
Automated Press Releases      	http://www.automatedpr.com 




More information about the ETD mailing list